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Sales Manager Jobs in UK

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Hiring the right sales manager is critical to driving revenue growth, motivating your sales team, and ensuring consistent performance. At Arius Recruit, we specialise in helping companies across the UK find experienced, high-impact sales managers who bring leadership, strategy, and results. We go beyond filling roles, we take time to understand your business goals and team dynamics to deliver candidates who are the right fit from day one.

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Sales Manager Salaries in the UK

The salary can vary depending on factors such as location, industry, and experience. Typically, in larger cities or those working in high-demand industries such as technology and software can expect to earn higher salaries.

The average sales manager salary ranges from £95,000 to £115,000 per year, with senior positions and those in high-demand industries potentially earning more.

Want to know more about what could affect sales manager salaries?

Download our UK Sales Salary Index for 2025.

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What is the Demand for Sales Managers?

Here's a breakdown of the factors of the demand for Sales Managers:

Growth Factors:

  • Importance of Sales Teams: Even in the age of automation, effective sales teams remain crucial for driving company revenue and growth. Skilled sales managers are needed to lead and motivate these teams.

  • Focus on Customer Relationships: Building strong customer relationships is vital for long-term success. Sales managers play a key role in coaching their teams on effective communication and relationship management.

Potential Challenges:

  • Automation: While automation won't eliminate the need for sales managers, it may automate some routine tasks, potentially impacting the number of entry-level sales manager positions.

  • Economic Fluctuations: During economic downturns, sales may decline, leading to temporary decreases in demand for sales managers.

Sales Manager Responsibilities

This role involves setting targets, developing strategies to achieve those targets, and monitoring the performance of the team. Managers will also play a key role in hiring and training new team members, as well as providing ongoing coaching and support to their team.

Key Responsibilities:

  • Setting Sales Goals: Establishing clear, achievable sales targets for the team.

  • Developing Strategies: Creating plans and strategies to meet or exceed sales goals.

  • Team Management: Recruiting, training, and managing the sales team.

  • Performance Monitoring: Tracking sales metrics and KPIs to assess team performance.

  • Customer Relationship Management: Maintaining and building relationships with key enterprise clients.

Sales & Customer Success: UK Tech & Software Industry

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The UK tech scene is a high-growth market! From AI advancements to unbreakable cybersecurity solutions, software is dominating the global market. This creates a surge in demand, particularly in sales, and customer success. Here's why this is the perfect time to be a salesperson or customer success specialist in the UK tech and software industry:

Sales Career:

Sales jobs in the UK offer attractive earning potential. Base salaries can range from £30,000 for entry-level roles to over £70,000 for experienced professionals. Many sales positions also come with commission structures, meaning the more you sell, the more you earn. This can significantly boost your income, with top performers in certain sectors exceeding £150,000. Remember, compensation can vary depending on factors like location, industry, and company size. But if you're driven and results-oriented, a sales career in the UK can be a lucrative path.

UK Tech: A Launchpad for Innovation

Tech sales jobs offers a high-earning, fast-paced career in the UK's booming tech sector, it's a dynamic path to growth, with the chance to work remotely and be at the forefront of innovation. The UK boasts a thriving tech ecosystem teeming with exciting sub-industries:

  • Cloud Computing: Scalable solutions are in high demand, making cloud a hotbed for sales and customer success professionals.

  • Cybersecurity: As threats evolve, businesses need robust protection. This translates to a flourishing market for sales and customer success roles.

  • Artificial Intelligence: AI is revolutionizing industries, creating a surge in demand for sales and customer success specialists who can translate complex solutions into real-world benefits.

  • Fintech: The UK is a major player in financial technology, offering exciting opportunities for sales and customer success professionals.

Arius Recruit: Your Sales Recruiter

Don't navigate this exciting yet competitive landscape alone! Arius Recruit can be your personalised Tech Sales Recruiters. Our deep industry knowledge connects sales, business development, or customer success experience with emerging tech and software opportunities. More than Just a Sales Recruitment Agency we offer pre-screening stages, CV expertise, interview preparation support, and expertise in the UK tech landscape.

Ready to Launch Your Sales Career?

If you're looking for sales or customer success jobs, take a look at our latest roles.Or if you are looking to expand your company and need assistance, check out why you should hire with us - one of the UK's leading Sales recruitment agencies!

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