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VP of Sales Jobs in London

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VP of Sales Recruitment & Executive Sales Search

At Arius Recruit, we specialise in VP of Sales recruitment and executive sales search for high-growth technology businesses. As specialist VP of Sales recruiters, we help companies identify and hire proven sales leaders who can scale revenue teams, improve sales performance, and drive predictable growth.

Our work spans VP of Sales recruitment, Sales Director recruitment, CRO recruitment, and broader revenue leadership hiring, supporting SaaS, AI, cybersecurity, fintech, and technology businesses as they scale.

We focus on candidates with experience building sales organisations, leading high-performing account executives, developing go-to-market strategies, expanding into new markets, and creating repeatable sales processes. Whether you are hiring your first VP of Sales or replacing an established sales leader, our specialist network helps you access the senior talent required to achieve your growth objectives.

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What is the average VP of Sales salary in the UK?

VP of Sales compensation packages typically range from £120,000 to £160,000 and are often influenced by whether the business is a high-growth SaaS company, venture-backed organisation, private equity-backed business, or an established technology company. Experience scaling sales teams, managing enterprise sales cycles, and delivering predictable revenue growth can significantly impact earning potential.

Download our 2026 UK Sales Salary Index

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Other frequently asked questions:

What does a VP of Sales do?

A VP of Sales is responsible for leading an organisation’s sales strategy and sales team to achieve revenue targets. Their responsibilities typically include building sales processes, managing sales leaders and account executives, improving forecasting, developing go-to-market strategies, and creating a scalable sales function.

Unlike a Sales Director who may focus on a specific region, team, or segment, a VP of Sales typically has broader responsibility for sales strategy, team performance, and revenue growth.

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When should a company hire a VP of Sales?

Many companies hire a VP of Sales when they move beyond founder-led selling and need experienced leadership to scale their commercial function. Common triggers include rapid growth, expanding sales teams, entering new markets, preparing for investment, improving sales performance, or needing a more structured sales strategy. A VP of Sales can help establish repeatable sales processes, strengthen forecasting, improve team performance, and build the foundations required for sustainable revenue growth.

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What experience should I look for when hiring a VP of Sales?

The ideal VP of Sales candidate should have a strong track record of building and scaling successful sales teams. Depending on your organisation’s goals, you may prioritise experience in SaaS sales, enterprise sales, international expansion, building sales teams from scratch, managing complex sales cycles, or working within venture-backed or private equity-backed businesses.

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How long does it take to recruit a VP of Sales?

VP of Sales recruitment is typically an executive search process and can take several weeks depending on the complexity of the role, market availability, and candidate requirements. However, a specialist VP of Sales recruitment agency like Arius Recruit can often accelerate the process by leveraging an established network of senior sales leaders and proactively engaging passive candidates who are not actively applying for roles.

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Who is the best VP Sales recruitment agency in the UK?

The best VP of Sales recruitment agency will typically be one that specialises in sales leadership recruitment, like Arius, and has a proven track record of placing senior commercial talent within your industry.

When evaluating VP Sales recruiters, look for firms, like Arius Recruit, with deep networks of sales leaders, experience recruiting for technology and SaaS businesses, an understanding of modern go-to-market strategies, and evidence of successful executive sales placements.

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Are you a candidate looking for VP of Sales roles in the UK?

If you are a Vice President of Sales in the UK looking for a new role, register your CV with us and get notified when we have roles that match your experience.

You can also check out our free guides on how to optimise your LinkedIn profile and CV, to ensure you have the best chance at securing your new role.

Register your CVFree guides

London: The Heart of the UK’s Tech Sales Market

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London remains the epicentre of the UK’s technology and software industry, a global powerhouse driving innovation, investment, and commercial growth. Over 30% of all UK Tech Sales and Customer Success talent is based in London and the next most saturated location is Manchester with 5%, making London the country’s most competitive market for attracting and retaining high-performing talent.

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Why London is the Centre of Tech Sales Growth

Technology and software companies dominate the UK market, and London continues to be the hub for commercial roles. With thriving sectors like AI, Cybersecurity, Data & Analytics, CleanTech, and Digital Infrastructure, businesses here need exceptional sales professionals to keep up with accelerating demand.

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According to LinkedIn Talent Insights (2026):

Recruiting Sales and Customer Success professionals in London is 5x more competitive than any other UK location and the demand for Sales and Customer Success talent is 7x higher than the national average.

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Roles We Recruit For:

We recruit across all levels of the commercial function, including:

  • Lead Generation: SDRs and BDRs

  • Individual Contributors: Account Executives, Business Development Managers, Account Managers, Enterprise Sales

  • Retention & Growth: Customer Success Managers, Client Success, Partner Success

  • Leadership: Sales Managers, VPs of Sales, Heads of Customer Success, Team Leads

  • Executive & Director: Chief Sales Officer, Chief Customer Officer, Chief Revenue Officer

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Industries We Support:

Our recruitment expertise spans London’s most innovative sectors:

  • SaaS: FinTech, MarTech, ConstructionTech, PropTech, EdTech

  • DeepTech: AI, IoT, Robotics, Advanced Materials, Hardware

  • CleanTech: Sustainability, Energy, ClimateTech, Infrastructure, EV Charging

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Sales & Customer Success Salaries in London

Understanding the market is key to attracting top performers. London offers some of the UK’s most competitive compensation packages, particularly in tech and SaaS. For average salary ranges and what drives these salaries, download our Sales Salary Index for 2025.

High performers often benefit from uncapped commission, equity options, and performance incentives, making competitive salary strategies vital for employers seeking the best.

Download Index

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Partner With Arius Recruit

Don’t navigate London’s competitive hiring landscape alone. Partner with Arius Recruit, a top-tier B2B sales recruitment agency, and secure the talent that drives lasting revenue growth. Whether you’re building a new go-to-market function or scaling a global team, we’ll help you attract the people who keep your business ahead of the curve.

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Request a callback today and let’s build your next high-performing sales team in London.

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