Sales Director - Biometrics

Location United Kingdom
Discipline: Sales
Job functions Sales, Leadership
Job type: Permanent
Salary: £130,000 base salary DOE, plus over double OTE
Job ref: 266181

Remote | ​Sales Director

Driving new enterprise revenue for AI-led biometric solutions into UK retail

About the company

Backed by strong investment, the company has a clear mandate to double revenue over the next four to five years. They already work with major UK retailers and are now building a new, high-growth revenue stream focused on safety, risk reduction and real-time intelligence.

About the role
  • Fully remote Sales Director role focused on launching and scaling biometric facial recognition solutions (lots of UK travel)

  • Own new business across UK retail, with responsibility for building pipeline from zero and closing high-value deals

  • Sell a safety-led, AI-driven solution into senior stakeholders including board, operations, risk and security leaders

  • Target large multi-site organisations, with potential contract values ranging from pilot to multi-million pound rollouts

  • Expand beyond retail into sectors such as transport, venues, healthcare and public sector over time

  • Work closely with leadership and US teams to shape go-to-market and commercial strategy

  • Represent the business at industry events, trade shows and high-level customer meetings

Your previous experience
  • Proven track record selling into UK retail with an existing network across store operations, loss prevention, risk or senior leadership

  • Experience winning new business and building pipeline independently

  • Background selling complex solutions such as biometrics, AI, security technology, access control or retail tech

  • Comfortable selling to C-suite and navigating long, multi-stakeholder sales cycles

  • Strong understanding of GDPR, compliance and risk-based sales environments

  • Experience closing high-value deals and managing enterprise sales processes

  • Entrepreneurial mindset with high accountability and ownership

Package
  • £100,000 – £130,000 base DOE plus over double OTE

  • Uncapped commission with strong accelerators

  • Car allowance

  • High earning potential aligned to large deal values

  • Good benefits including private health, generous holiday etc

  • Fully remote